Volvo Plans to Replace Key Card Entry System with Smartphone Keys

When Volvo launched the EX30, many drivers praised its design and performance but one thing everyone seemed to agree on was how annoying its key card entry system was. Instead of a traditional key fob, Volvo used a credit card-sized key for entry and startup. For many owners, this feature felt impractical, fiddly, and frustrating to use daily.

Now, it seems Volvo has finally listened to its customers. According to Stephen Connor, Managing Director of Volvo Australia, the company is seriously considering scrapping the key card system altogether in upcoming models. This feature is currently being used in both the Volvo EX30 and the EX90.

Why Volvo’s Key Card System Was So Unpopular

Volvo’s intention behind introducing the key card was to bring a minimalist and futuristic feel to its cars. The slim card could unlock and start the car when placed in specific slots, much like a hotel key card. But in real life, customers found it inconvenient and easy to misplace.

Unlike a key fob that can stay in your pocket or bag while automatically unlocking the car, the key card required direct placement or tapping which often proved bothersome in everyday scenarios, especially when hands were full or in bad weather.

Volvo’s Plan: Switching to Smartphone-Based Digital Keys

In an interview with Drive Australia, Stephen Connor explained Volvo’s next move: encouraging owners to use their smartphones as car keys. He stated, “Our plan is to try to get people to use the phone as the key. That’s what we’re trying to push people to do. I can then unlock the car from anywhere. The card is a backup plan.”

This shift makes sense. Many modern automakers are integrating smartphone key systems that let users unlock, start, and even share car access remotely. Volvo aims to make this the primary unlocking method for future models, with the physical card becoming just a secondary option for emergencies.

Challenges with the Smartphone Key Strategy

While digital keys sound futuristic, the transition isn’t as smooth as Volvo hoped. The EX30 was initially designed with a target audience of 24–50-year-olds a demographic comfortable with tech and mobile integration. But in reality, the EX30 has found unexpected popularity among older buyers, between their 50s and 80s.

This age group, while enthusiastic about Volvo’s safety and comfort, is less likely to prefer smartphone-based systems over a physical key or fob. Many still value the tactile experience and reliability of traditional keys. As a result, Volvo faces a user experience gap its futuristic systems may not align with the preferences of its actual buyers.

Will Volvo Bring Back the Traditional Key Fob?

So, will Volvo go back to the classic key fob? For now, that’s unclear. The company hasn’t made any official announcements about reintroducing the fob for the EX30 or EX90. However, customer feedback seems to be pushing them in that direction. Given the rising complaints about key cards, Volvo may soon reconsider offering key fobs or smarter physical alternatives in upcoming updates.

Key Takeaways from Volvo’s Key Card Controversy

FAQs:

What is Volvo’s key card system?

Volvo’s key card system is a credit card-sized electronic key used to unlock and start cars like the EX30 and EX90. It replaces the traditional key fob but requires physical contact with the car.

Why are Volvo customers unhappy with the key card?

Most customers find it inconvenient because it can be easily misplaced, doesn’t work hands-free, and lacks the practicality of a standard key fob.

What will replace Volvo’s key card system?

Volvo plans to use smartphone-based digital keys that let users unlock, start, and control their car remotely. The key card will serve as a backup option.

Why didn’t the smartphone key system work as planned?

Volvo designed it for tech-savvy younger buyers, but the actual customer base is much older many prefer traditional keys and find digital systems confusing.

Is Volvo bringing back the key fob?

There’s no confirmation yet, but given customer feedback, Volvo may eventually reintroduce the key fob or offer it as an optional feature for convenience.

Final Thoughts: A Step Toward Smarter, Simpler Driving

Volvo’s decision to rethink its key card system is a sign of how closely it listens to its customers. While innovation is essential, practicality matters most in daily use. Replacing the key card with a smartphone key might solve some issues, but the real goal is to balance modern tech with user comfort. Whether that means a smarter fob or a more seamless app, Volvo’s next step could redefine how we unlock our cars—literally.